Why Showit Is My Preferred Website Platform
If you’ve been researching website platforms for your business, chances are you’ve come across the same few names. Showit vs Squarespace vs Wix is a common comparison, and figuring out which one is actually right for your business can feel a little overwhelming.
And honestly? Every platform has its strengths.
But after years of working with creative businesses and designing websites for clients, Showit continues to be my preferred platform — especially for photographers, creatives, and service-based businesses that want a website that feels elevated, strategic, and completely their own.
So, what makes Showit different? Let’s break down what I love about it, where the other platforms shine, and how to decide which one is the best fit for your business.
Thinking about trying Showit? Get your first 30 days FREE!
Why Showit Is My Favorite Website Platform
1. Design Freedom Without Coding
This is hands down my favorite thing about Showit.
If you’ve ever designed something in Canva or Photoshop, you’ll probably love the way Showit works.
Instead of being restricted to preset layouts and sections, you can drag, drop, resize, and arrange elements almost anywhere on the page. No coding required.
That means you have so much more freedom to customize things like:
- Page layouts and image placement
- Typography and branding details
- Galleries and portfolio displays
- Mobile layouts
- Creative design elements that make your website feel unique
And here’s the best part: you don’t have to start from scratch.
You can purchase a professionally designed Showit template and customize it with your own branding, photography, and content.
That’s actually one of my favorite ways to build websites for clients. We start with a beautiful foundation and transform it into something that feels completely their own.And Showit makes that possible.
2. You Can Design the Mobile Version Separately
This is another huge advantage of Showit.
Most website visitors are viewing your site on their phones, and Showit lets you design the mobile version separately from desktop. That means instead of relying only on automatic stacking, you can make intentional design choices for each screen size.
That gives you more control over things like:
- Image placement
- Section order
- Font sizing
- Spacing and breathing room
- Overall mobile user experience
The result:
- Cleaner layouts
- A more polished mobile experience
- Easier navigation
- A website that feels thoughtful on every screen
One thing worth mentioning: this flexibility does mean a little more work goes into designing and maintaining both versions. But for me, the added creative control is absolutely worth it.
3. It’s Built for Creative Brands
Showit was originally created with photographers and creatives in mind, and you can tell.
The platform works beautifully for:
- Photographers
- Coaches
- Designers
- Wedding professionals
- Educators
- Wellness brands
- Service providers
Why it works so well:
- It supports a more elevated, visual brand experience
- It’s ideal for portfolio-driven websites
- It gives your images and branding room to shine
- It helps create a more custom, personal feel
If your business relies on strong visuals, storytelling, and connection, Showit is a really natural fit.
4. Showit + WordPress Blogging = The Best of Both Worlds
This is where Showit really shines.
Your website design is built in Showit, but your blog runs on WordPress. So instead of choosing between beautiful design or strong blogging capabilities, you get both.
Why that matters:
- Your site can look highly customized
- You still get WordPress-powered blogging
- Blogging remains one of the best long-term SEO tools
- Your content can continue bringing in traffic long after you publish it
- You get a user-friendly design experience without giving up a powerful blog platform
That combination of:
- Custom design
- Strong blogging functionality
- User-friendly editing
…is one of the biggest reasons I recommend Showit so often.
Showit vs Squarespace vs Wix: How Do They Compare?
Now that you know why I love Showit, let’s take a closer look at how it stacks up against other popular website platforms. Each has its own strengths, and the right choice really depends on your business, your goals, and how much creative flexibility you’re looking for.
How Showit Compares to Squarespace
Squarespace is often the platform people start with before eventually outgrowing it.
And honestly, I understand why people love it. It’s clean, approachable, and has a lot of great built-in features.
Squarespace Pros
- Beautiful templates
- Simple interface
- Great for beginners
- Good built-in features
- Streamlined all-in-one platform
Squarespace Cons
- Limited customization compared to Showit
- Layout flexibility can feel more restrictive
- Mobile adjustments are less customizable
- Many sites can start to feel visually similar
Squarespace can be a great fit if you want something simple and polished.
But when businesses want:
- More personality
- More strategic layouts
- Better customization
- More advanced branding flexibility
…they often start looking toward Showit.
Ready to make the switch? Here’s how to move your website from Squarespace to Showit without losing your Google rankings.
How Showit Compares to Wix
Wix is great for businesses that want to get online quickly and keep things simple.
Wix Pros
- Beginner-friendly
- Affordable
- Fast setup
- Lots of templates
Wix Cons
- Less design sophistication for premium brands
- Harder to create a more elevated, editorial look
- Can feel more DIY depending on the template and setup
- Less flexibility for highly customized branding
Wix is a solid option if you simply need an online presence quickly.
But if your business relies heavily on branding, positioning, and premium perception, Showit often gives you a more polished and customized design experience.But if your business relies heavily on branding, positioning, and premium perception, Showit often gives you a more polished and customized design experience.
How Showit Compares to WordPress
WordPress is incredibly powerful, but it can also feel overwhelming for non-technical business owners.
WordPress Pros
- Extremely powerful
- Endless plugin options
- Strong SEO capabilities
- Highly customizable
WordPress Cons
- Steeper learning curve
- More technical maintenance
- Plugin conflicts
- Security updates
- Requires more backend knowledge
Many creatives don’t want to spend time:
- Updating plugins
- Troubleshooting errors
- Managing hosting issues
- Learning code
Showit simplifies the design experience while still giving you access to WordPress blogging functionality.
For many service-based businesses, it’s the perfect middle ground.
So, Which Website Platform Is Right for You?
When it comes to Showit vs Squarespace vs Wix, there’s no one-size-fits-all answer. Each platform has something to offer, and the best choice depends on what matters most to your business.
If your priorities include beautiful design, creative flexibility, and a website that feels completely customized to your brand, Showit is still my top choice.
Picking a template next? Start with How to Choose a Showit Template.
